Rupert Campbell Jr.
- tcollins66
- Mar 31
- 2 min read
Updated: Jul 1
From Dunoon to Dominion: The Rise in Jamaican Media
The Jamaican media landscape has witnessed the emergence of a dynamic talent, Rupert Campbell Jr., whose journey from childhood curiosity at the Jamaica Broadcasting Corporation (JBC) studios to the helm of his own successful production company, Instinct Media Productions, is an inspiring testament to hard work, mentorship, and a passion for the craft.
Campbell Jr.'s story begins at Dunoon Technical High School, but his true education in the world of media commenced after school, at the very studios where his father, then a driver and later a cameraman, toiled at the JBC. While waiting for his father, Campbell Jr., along with other youngsters like Oral Napier and Shane Walker, were known for their youthful mischief. However, their playground soon transformed into a classroom when seasoned producer-director Don Bucknor recognised their potential and tasked them with odd jobs around the studio.
These initial tasks proved to be more than just busy work. Bucknor, a titan in the Jamaican media world, saw the spark in these young individuals and provided them with invaluable training, eventually incorporating them into the crew of the popular local drama series, 'Lime Tree Lane.' This pivotal moment marked the beginning of their professional careers. The mentorship provided by Bucknor and others allowed Campbell Jr. and his peers to blossom into skilled camera operators, contributing significantly to numerous drama series and productions at JBC.
Beyond drama, Campbell Jr. further honed his skills working alongside Jose Walton, who provided crucial guidance in the area of sports content. This diverse experience cemented his expertise as a camera operator.
Recognising his talent and dedication, CVM Television, a newly formed entity in the media landscape, offered Campbell Jr. an opportunity to expand his horizons. He joined the CVM news team, gaining experience in hard news coverage, while also branching into entertainment assignments. His camera work on the entertainment program 'On Stage' earned him and the team multiple accolades, solidifying his reputation for quality and innovation.
Now, Campbell Jr. stands at the forefront of his own company, Instinct Media Productions, a testament to his ambition and entrepreneurial spirit. His company provides comprehensive media production services, catering to the needs of large corporate clients. This transition from employee to entrepreneur showcases his unwavering commitment to excellence and his ability to translate his learned skills into a thriving business.
Rupert Campbell Jr.'s trajectory is not just a personal success story; it's an illustration of the nurturing power of mentorship, the significance of seizing opportunities, and the impact of fostering young talent in the media industry. His journey serves as an inspiration to aspiring media professionals across Jamaica, demonstrating that with dedication and a keen eye for the craft, anything is possible. He’s not only mastered the technical aspects of his craft but also has the business acumen to launch and run a successful enterprise. The future of Rupert Campbell Jr. and Instinct Media Productions promises to be bright, and his continued impact on the Jamaican media landscape is assured.
