Michael Whyte
- PBCJ AV Library
- Mar 13
- 1 min read
Updated: Apr 10
Bridging Media Innovation and Sales Excellence
Whyte is a seasoned professional in the Jamaican media landscape, known for his extensive experience in radio and television broadcasting. He began his career at the Jamaica Broadcasting Corporation (JBC) Radio, where he honed his skills in media production and communications.
Later, he transitioned to Power 106 FM, where he played a significant role in shaping the station's programming and engaging with listeners. Michael Whyte's expertise in business development led him to serve as the Commercial and New Business Development Manager at CMC Media Corporation, where he was instrumental in driving growth and expanding the company’s reach in the competitive media sector.
Currently, Michael serves as the Sales Manager at SportsMax, a leading sports media brand in the Caribbean, where he continues to leverage his experience to enhance commercial success and outreach. His contributions across various platforms reflect his commitment to the advancement of Jamaican broadcasting and his ability to adapt to the evolving media landscape.
